I received a press release that caught my attention and found it worthy of sharing. On March 10, 2006, the United States and the European Union signed an agreement to end mislabeling of wines in the U.S. by prohibiting new labels with misleading names such as Champagne or Port. However, existing labels were “grandfathered in,” so today, more than five years later, more than 50 percent of the sparkling wine sold in the U.S. is still incorrectly labeled as Champagne.
Since 2006, other countries are taking steps to protect consumers. In 2010, Australia began a one-year phase-out of misleading wine labels, and it plans to eliminate all false Champagne and Port by September 2011. The European Union has led the way in defending wine region place names and granted Napa Valley protection in Europe starting in May 2007. Yet in the United States, consumers are still regularly deceived by inaccurately labeled wine.
In a call to action, a number of U.S. chefs, sommeliers and wine educators called for truth-in-labeling for wines by sending a joint letter to members of Congress. The letter calls on Congress to address misleading wine labels that do not correctly represent the wine’s place of origin. The full list of signers include:
Michel Richard, Citronelle, Central Michel Richard
José Andrés, Jaleo, Zaytinya, Oyamel, Café Atlantico, minibar
Steven W. Alexander, Spiaggia
Jill M. Gubesch, Frontera Grill, Topolobampo
Brian Freedman, The Wine School of Philadelphia
Michael Bryan, Atlanta Wine School
Michael Madrigale, Bar Boulud
Kristie Petrullo , Craft
Nicole Kosta, Mandarin Oriental
Andrew Stover, OYA
Leslie Sbrocco, Thirsty Girl
Sandy Block, Legal Seafoods
Patricia Savoie, Wine Media Guild of New York
Bonnie Graves, New Medici
Neyla White, nopa
Tracy Howard, Imbibe Magazine
Jade Floyd, Center for Wine Origins
Nicolas Quinones, Woodfire Grill
Kevin Bratt, Joe’s Seafood, Prime Steak & Stone Crab
Jason Caparelli, Joe’s Seafood, Prime Steak & Stone Crab
Tim Graham, Paris Club
Paul Botamer, Fearing’s Restaurant at the Ritz Carlton
Harley Carbery, Joël Robuchon Restaurant
Kevin M. Vogt, MS, Delmonico Steakhouse
Steve Hua, STRIPSTEAK at Mandalay Bay
Shawn Paul, Corton
Gregory D. Majors, Cru
Lisa Mendelson, Sherry Council of America
Amanda Reade Sturgeon, Dovetail
Steven Krueger, Westin La Cantera Resort
Chris Horn, Purple Café and Wine Bar
Erik Segelbaum, Daniel’s Broiler Lake Union
Brian Curry, Ten Mercer
Angela Lopez, Sazerac at the Kimpton Hotel Monaco
Sharon Hage, York Street
James Campbell Caruso, La Boca Restaurant
Talia Tinari, Toscana Brentwood
Maria E. Denton, Ruth’s Chris Steakhouse
Tanya McDonough, Boston Harbor Hotel
“There are many fine American sparkling wines, but they’re only Champagne if they come from Champagne, France,” said Sonia Smith, director of the Champagne Bureau. “We’re encouraged that some of the country’s most famous chefs and sommeliers understand how important label accuracy is for consumers.”
If you have interests in supporting truth in labeling, you may do so by signing a petition to protect wine place and origin. Currently, this petition not only supports Champagne, but other regions such as Chianti Classico, Jerez, Napa Valley, Oregon, Paso Robles, Porto, Sonoma County, Tokaj, Victoria, Walla Walla, Washington State and Western Australia.



Interesting. I’ve noticed a number of U.S. Wines with the Champagne label and thought it wasn’t allowed. Now I know why. I wonder if those grandfathered in will make an attempt to change their labeling as other countries have.
Hence the petition :) We’ll see where it goes. Thanks for the comment Robert.
I signed the petition!
Thanks for the tips. Big help.
When I initially commented I clicked the -Notify me when new comments are added- checkbox and now each time a comment is added I get four emails with the identical comment. Is there any method you may take away me from that service? Thanks!
I read the article with great interest albeit a little late. I also noticed names of very prominent people within the Food & Beverage industry. I would very much like to know (if it were at all possible) how many of the people who signed the petition actually have products on their wine lists / menus that are mislabeled / misleading??
Nearly 20 years ago I decided that my guests should not be mislead so when a prominent California sparkling producer asked me to feature their wines on my list I asked for a very simple condition:
remove the word “Champagne” from the label and the product will go on my wine list…
Sorry to report that to this day the producer has not changed his labels.
Signing a petition is the “passive” easy way out. Sorting through mislabeled products takes time and effort…
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