Unlike all-inclusive land packages, cruises usually don’t offer drinks in the cost of the ticket—but this business model is beginning to change. Many cruise lines are announcing beverage packages, at an additional cost, of course.
This comes as no surprise as cruise ships look for ways to bring in customers and remain competitive. “Royal Caribbean International has developed [these new] packages to enable our guests to make their holiday more relaxing and enjoyable by paying one set price for a wide variety of drink choices,” the company’s top UK executive, Jo Rzymowska, said in a statement.
But many are against this new model, claiming it may encourage people to drink too much. Sue Bryant, a cruise critic asks, “Is this a good idea? Or the slippery slope to binge-drinking at sea?” Cruisecritic.com surveyed their readers, and I was surprised at the number of those opposed, “Can you imagine how drunk some people would get?”, “…all you can drink packages will encourage a lot more drunk behavior”, “..if that [drink package] was an option I would have to choose another vacation. I think that would be abused and the result be [sic] drunken fools all over the place”, “All you can drink sounds too sloppy…”
Another site Sodahead reports, “…is it really smart to have unlimited access to alcohol for days at a time? There’s something about pulling out your wallet to have to pay for a drink that keeps inebriation (and spending) in check”.
But in all fairness to the cruise ships, these beverage programs are no different from all-inclusive land packages that offer alcoholic beverages, so what is the beef? And to debunk the claim that having to pay for each drink keeps inebriation (and spending) in check is difficult when cruise ships give passengers onboard ship cards, so I don’t understand this logic. Most cruise ships have made a transition to a “cashless society.” Passengers offer up a credit card in exchange for an onboard ship card, which they use to make purchases for drinks, spa services, etc., which makes it easy to rack up a large bill. I’d much rather know the costs of my drinks up front and pay for it in advance rather than the cruise line surprising me with a hefty bill at the end of my trip. It puts my mind at ease knowing the costs up front, and makes for an enjoyable vacation.
Does the rage stem from thinking that cruise ships will turn into a floating frat house? Serving unlimited alcohol doesn’t mean we all turn into raging drunks. If this were the case, most businesses would have discontinued all-inclusive land packages a long time ago. On the flip side, beverage program experiences probably differ based on the cruise line and level of service—but I doubt we’ll be seeing raging drunks falling over board on the Silver Seas.
Check out the cruise lines that offer wine and beverage programs below—and check with the cruise line directly as programs change often.
Celebrity Cruises: Offers premium wine package selections starting at $13 a night.
Royal Caribbean: Offers packages in the U.K.-based Independence of the Seas, Asia-based Legend of the Seas and Panama- and Spain-based Grandeur of the Seas.
Holland America: Offers Sommelier wine packages.
Seabourn: Offers premium wine programs.
Emeraude: Offers specialty wine cruise packages and black-tie events.
Crystal Cruises: Offers wine and food themed cruises.
Regent Seven Seas: Offers all-inclusive packages; wine and alcoholic beverages included with meals.
What do you think? Should cruise lines offer all-inclusive packages? Do you know of other cruise lines that offer premium wine packages? Hit us up with a comment.
Photo credit: SeaDream Yacht Club